appendix H:
advertising and market research

Advertising and market research

In 2007–08. ASADA paid $0.999 million for advertising and market research. Table 25 lists payments of $10,000 or more made during the financial year, as required by section 311A of theCommonwealth Electoral Act 1918.

Table 25: Advertising and market research
Organisation Service provided
Payment made in 2007–08 ($)

Creative advertising agencies

No payments were made to creative advertising agencies during the 2007–08 financial year

Market research

Curtin University of Technology

Survey of Australian athletes’ attitudes and beliefs about sports issues

51,150

Total market research

51,150

Direct mail organisations

National Mailing and Marketing

Storage and mailing education materials

20,707

Total direct mail organisations

20,707

Media advertising organisations

Recruitment advertising

hma Blaze Pty Ltd

Recruitment advertising

28,005

Non-recruitment advertising

No payments were made in relation to non-recruitment advertising during the 2007–08 financial year

Total media advertising
organisations

28,005

Grand Total

99,862

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